Adam Helfgott is the CEO and Project Lead of MadHive and MAD Network. At MAD Network he leads the first contextually-aware blockchain protocol to enable the future of advertising innovation with privacy by design. Anchored in strong cryptography and private edge computing, MAD removes unnecessary intermediaries and eliminates fraud while helping advertisers more effectively reach their consumer.

MadHive is a venture backed AdTech company focused on OTT monetization.  Previous exits include eCamp and Lookbooks.