As Chief Revenue Officer, Matt leads the Extreme Reach sales effort with a focus on driving customer success now and in the increasingly complex future of non-linear advertising. His deep experience in video and TV advertising spans both corporate and startup environments. As President and co-founder of Vindico, the first MRC accredited video ad server, Matt was instrumental in growing it to a market leader. Earlier in his career he spent many years at CBS, ultimately serving as VP, General Manager of both CBS.com and CBSNews.com, then led advanced advertising at National Cable Communications. Prior to joining Extreme Reach, he was immersed in the addressable TV space as CMO of Sorenson Media. Matt is passionate about building and growing world class sales and service teams with a clear mission: to help brands and their agencies innovate and thrive by harnessing the energy and potential of the massive media disruption to the advertisers’ benefit.